Alanar Fruit makes production in line with Sustainability vision and “Sustainable Agriculture” principles of Tekfen Holding and conducts various social responsibility projects in this framework.

It refers to Alanar Fruit’s Supporting Women’s Employment Project. It is a project developed to offer additional income, training and work-at-home opportunities to women who cannot work in agriculture, but have to make their living with handicrafts.

Alanar’s mobile team of agricultural engineers organizing on-site training events for producers in order to solve in the field the problems experienced by export-oriented producers with respect to Pesticide residues during the cultivation stage and to raise awareness about these issues and the mobile laboratory properly equipped to serve this purpose.

Alanar's project that provides comprehensive information data flow in processes for traceable fruit production; from gardens to the facility.

Club Orchards

Club gardens project was initiated in 2012-2013 season. Our Agricultural inspection department conducts continuous inspections in member orchards throughout the season. Needs of orchards are identified and seasonal recommendation and standardization lists are prepared at the beginning of the season, while our club members adhere to these lists as they perform pesticide application and fertilization. Inspections continue until the season is over. Alanar addresses the standardization needs of club orchards and aims for fruit growing that involves no residues, that can be traced and guided, and that is suitable for exportation.

Alanar Fruit’s awareness-raising project to encourage the new generation to eat fresh fruit in the season. Fruit distributions and field promotions are conducted with the support of Alanar Kimyo application.

Keep In Touch
Keep in Touch (Temasta Kal) Program: COVID-19 pandemic, which emerged in December 2019 and had a global impact in March 2020, dramatically changed social and commercial functioning. During this process, the program was implemented to sustain agricultural production, enable delivery of healthy fruits all around the world, and support fresh fruit market. It is a program involving intensive domestic or foreign contact by developing strategic communication methods with our customers and other organizations with whom we conduct business operations.

Fruit management that is planned to be distributed in order to strengthen corporate communnication and support social responsibility projects.

The TV Programme prepared as an Actual-Educational programme and developed by the experienced team of agricultural engineers of Alanar PUMA, Tekfen Agricultural Corporate Communications Department. It was shot and broadcast by Çiftçi TV (Farmers TV) team. Follow us to watch all of the episodes with Turkish and English subtitles and for current and updated tips.